I was on the road for chili promos virtually all weekend, Saturday in Rehoboth Beach, DE at Peppers and Sunday at Big Dogs Paradise in Mechanicsville, MD.
Neither venue was as busy as I’d hoped, but the weather was great the last couple days so I’m sure lots of folks were enjoying a weekend outside for a change instead of hanging out in places like shopping centers and bars.
Nevertheless, the people I did meet seemed to really dig the chili and pepper sauce. Success isn’t necessarily determined by how much stuff you sell but rather by the number of people who buy it after sampling it. So, proportionally, I’d say the weekend was very successful considering I probably made a sale to 35-45 percent of the people who tried my products. And hey, unless you’re selling drugs or sex, you really can’t realistically expect much more than that!
With that, here are some photos. The first batch is from Peppers.
I’m really liking my new banners that advertise my website and awards.
These vivacious Nutterz reps were big fans of T-Rev’s Stiff Willi Chili. (I think they were fans of me too until they realized I’m old enough to be their father. From now on I am 27.)
This dude had to be the highlight of the weekend. He told me he’d never even eaten chili before, and after trying mine he literally begged his dad to buy the spice mix. So he did …
… and by the time they left with spice mix and pepper sauce in tow, my sticker was already slapped on the family SUV.
Seriously, you can’t buy that kind of enthusiasm and endorsement. The best advertising is still word of mouth, and that’s because nothing compares to people who actually like your stuff so much they want to tell everyone about it. It was great meeting this family. Thanks for everything, guys!
On to Big Dogs Paradise …
